Vault Low Quality Content

Inertia Haus is intentionally filming and editing content in a lower-quality, lo-fi style for The Vault brand. This approach helps test what resonates with audiences, since polished, high-production footage is becoming less effective. Today’s viewers gravitate toward raw, authentic visuals—especially on Reels and TikTok—so the shift to lower fidelity allows the brand to feel more real, relatable, and aligned with current content consumption trends.